Our Mission: Reversing the Funnel, Empowering Many

The traditional film industry is built on a winner-takes-all model—massive blockbusters with budgets of $300 million or more dominate the market, generating billions for a select few while leaving little for independent filmmakers and local artists. In 2023, the top 10 highest-grossing films made over $11 billion, but most of that money went to major studios, global distributors, and a handful of elite actors. Meanwhile, the vast majority of filmmakers struggle to secure funding, and talented local artists often abandon their craft because the system isn’t designed to support them.

We believe in flipping this model. Instead of concentrating resources on a few massive productions, we spread opportunity by making more films at smaller scales designed for specific communities. A single blockbuster budget could fund 3,000 locally made films at $100,000 each, providing sustainable work for thousands of writers, directors, actors, editors, and other creatives. More films mean more artists getting paid, more opportunities for diverse voices, and more chances for people to make a living doing what they love.

Our Vision: Local Stories, Local Impact

Hollywood focuses on global audiences, which means stories often center on world-famous celebrities, massive global events, and locations most people will never visit. These stories may be entertaining, but they are detached from the everyday lives of most people. In contrast, your world is the world that actually matters—the people in your town, the history of your community, the local leaders, artists, and stories that shape your daily reality.

Instead of chasing mass appeal, we focus on hyperlocal storytelling, where communities document their own history, culture, and struggles. Studies show that people are more engaged with stories they feel personally connected to. A locally made film about a town’s real issues, actual events, and real people will have a more dedicated, passionate audience than a generic blockbuster designed to please everyone.

Our Economy: Keeping Creativity in Communities

Right now, major studios extract billions from audiences worldwide, but very little of that money stays in the communities where it's spent. A typical big-budget film might employ hundreds of people temporarily, but once production is over, most of the profits flow to executives, corporate shareholders, and distribution deals, not the cities or artists who helped create it.

By contrast, our model creates a circular economy of storytelling—where money spent on local films stays local. When a town makes a film about itself, the revenue from screenings, streaming, and merchandise supports local theaters, artists, crew members, and businesses. Rather than relying on Hollywood gatekeepers, communities can directly fund and distribute their own work, creating a self-sustaining creative economy.

Consider this:

• If just 5% of the revenue from major studio films was redirected into independent, community-based films, it could fund thousands of new projects annually, giving artists stable incomes and audiences content that truly reflects them.
• Independent films with micro-budgets of $50,000–$250,000 have been shown to turn profits more consistently than bloated Hollywood blockbusters, which often require hundreds of millions in global revenue just to break even.

By producing more content for smaller, more engaged audiences, we create a resilient, sustainable, and artist-driven economy, where creators don't have to beg studios for a chance—they can build their own careers on their own terms.

Our Purpose: Making Your World Bigger

We want to change the way people think about entertainment. The goal isn't to make the world smaller by focusing on mass-market content. It’s to make your community bigger—to celebrate the people who shape your life, tell the stories that matter to you, and build a thriving creative culture where you live.

Instead of a world where only a few voices get amplified, we envision a world where every community has its own thriving artistic scene, where local filmmakers become household names in their own cities, where audiences see themselves, their neighbors, and their history on screen.

The system we have today wasn’t built for most people. But we don’t need permission to change it. We just need to start telling our own stories, for ourselves, and for each other.

When we stop chasing the world, we realize that our world is already big enough.